The 2022 Subaru Love Promise Customer and Community Commitment Award

The 2022 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Darrell Waltrip Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Williamson Co. Animal Shelter, Nashville Humane Association, Happy Tales Humane Society

Harpeth River Watershed, Williamson County Parks and Re

Williamson Co. Schools, High Hopes Inclusive Pre-Schoo, College Grove Recreation, Franklin Lions Club

Fisher House, Habitat for Humanity, Franklin Tomorrow, Challenged Athletes Foundation, VSA Tennessee

Vanderbilt LifeFlight, St. Jude Children's Hospitals, Mercy Health Services, Foundation Fighting Blindness, Williamson Medical Center

Did Darrell Waltrip Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Darrell Waltrip Subaru

Subaru and Darrell Waltrip Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Community Strong - Leigh W

Williamson Medical Center is the community hospital in our county. We have a Neonatal Intensive Care Unit which is unusual for a hospital our size and because we are stand alone without belonging to a large health system. Our tiniest most fragile patients have needs that go beyond a typical newborn. The support we have received from Darrell Waltrip Subaru has made it possible for us to provide “safe sleep” clothing for these sweet, little patients. In addition, because of support from Share the Love, we are able to provide families who are not prepared with basic necessities to give families who are not prepared to take a baby home and give it a good start with items like diapers, baby beds, clothing and car seats. That’s not all Darrell Waltrip has empowered us to do through Share the Love. Anytime a child is in a car during an accident and the family receives care at our hospital, we provide a new car seat for that child even if there was no injury - it’s a state law. Being chosen to be recipients of Darrell Walteip Share the Love financial support makes a big difference for our little patients. Even Beyond the financial support, Darrell Waltrip Subaru always finds an opportunity to “share the love”. When Covid hit, our hospital was faced with a shortage of personal protective equipment (PPE), specifically masks. Darrell Waltrip Subaru stepped up and asked to be a collection site for our community to provide donations of masks. They did not stop there. This year, when one of our neighboring counties became victim of a flooding disaster, Darrell Waltrip Subaru stood ready to help us in anyway they could. Most recently, and aluminum shortage created an issue for our orthopedic patients, and we went to the community again to ask for donations, only this time for crutches walkers and canes. Darrell Waltrip Subaru open their doors and offered their facility as a collection site for the donations of these items. we know the partnership with Darryl watcher of Subaru and share the love is a unique partnership. It is such a strong collaboration which can be best described as community strong.

Community Strong

Helping eliminate food insecurity - One Generation Away E

Darrell Waltrip Subaru has made an immense impact on One Generation Away and, in turn, on so many families experiencing food insecurity in Middle Tennessee. Our team is grateful for the support Darrell Waltrip Automotive Group has offered to our organization through donations and the annual Drive Away Hunger Challenge. In 2020, One Generation Away saw the need for services grow 100%, and we continue to see new families show up at our mobile food distributions in 2021. By bringing together the families and staff of our local public schools to gather donations, Darrell Waltrip Automotive has provided about 900,000 meals to our community through its annual campaign since 2012, including about 100,000 this year. Additionally, in lending its platform to publicly promote this campaign, Darrell Waltrip Subaru has provided opportunities for more families to hear about our organization and expand our reach. The continued support from Darrell Waltrip Automotive has helped us to grow as the needs of our communities grow. We are thankful for this partnership that allows us to continue fighting food insecurity in Williamson County and over Middle Tennessee.

Helping eliminate food insecurity

The Story of Atlas - Scott P

In Greek Mythology, Atlas was responsible for bearing the weight of the heavens on his shoulders. When the Dalmatian-mix pup named Atlas came to WCAC, he bore the weight of being fearful and shy in an unfamiliar environment. In fact, his eventual adopters described him as looking terrified when they first saw him. "When I drove up to meet him, I saw a volunteer in the yard with a scared and sad looking Atlas." They recalled, "His tail was between his legs and his head was down. The volunteer said he was barely able to convince [Atlas] to leave his crate." He was also known to be an escape artist, a trait that can deter many adopters. But, luckily for Atlas, these quirks are exactly what drew his now forever family to him. They knew he was the one for them just by reading his online profile and looking at pictures. They knew they had the time, energy, and resources to work with Atlas and wanted to give him the chance to be happy, healthy, and safe. So, they came to visit with him, loaded him up, and headed home. With Darrel Waltrip Subaru's ongoing support and commitment to help pets find their perfect, loving home, WCAC is able to connect adopters with animals such as Atlas who are lovingly referred to as "underdogs" because of special needs. As previous rescuers, Atlas' adopters know firsthand how amazing a pets' relationship can be for a family. They've since reported that Atlas has come out of his shell and that he is an energetic and loving boy. And, lots of snuggles have revealed a healthy, sweet, and trusting companion who loves his fur-siblings and humans. According to Atlas' family, "It's like this was always his home."

Williamson County Animal Center
The Story of Atlas

Deaf pup defies the 'underdog' stereotype - Debbie S

Williamson County Animal Center was pleased to team up with Darrell Waltrip Subaru of Franklin, TN for the October 2020 Subaru Loves Pets campaign. Focused on the ‘underdogs’, the campaign highlighted the older and physically challenged pets that are often the last to be adopted. Subaru of America. Inc. and Darrell Waltrip Subaru committed to donating $100 for every pet adopted at our shelter in October, up to $3,100 in total. With the help of Darrell Waltrip Subaru, we were able to meet that goal in the first two weeks of the month! One of the special dogs adopted during the campaign was an underdog named Hickory, a sweet Ridgeback mix who happened to be deaf. Before coming to our shelter, Hickory had spent most of her life in a fenced yard with no communication, and she was both isolated and agitated. Labelled as an escape artist, Hickory’s owners decided not to take her to their new home, and she was surrendered to our shelter. She was shy at first, but quickly warmed up to our staff and volunteers, who began to teach her hand commands. What a breakthrough and a life changing moment for this sweet pup! She caught on quickly to hand commands, and began to show her calmer, more confident self. Because of her deafness, we thought she would do best in an adoptive home with no small children surprising her from all sides; as well as a home where deficits are embraced and celebrated. Finding an adopter for a deaf dog can take months, so we settled in for the wait. However, after only a few days, a wonderful local couple that had just relocated to our area saw Hickory’s profile online and came to meet her. One of them knew sign language and the other had a slight visual deficit, so they had a real heart for underdogs like Hickory, and an instant understanding of the challenges deafness presents in a dog. It was love at first sight! Hickory is now thriving in her new home and continues to learn more hand commands. Her owner says Hickory came along at just the right time and makes their family complete. She cuddles up on the couch craving human companionship, but also goes to the dog park and for long walks. What a wonderful life! Thank you Darrell Waltrip Subaru for supporting the underdogs and for fulfilling your Love Promise-Subaru Loves Pets!

Williamson County Animal Center
Deaf pup defies the 'underdog' stereotype

Darrell Waltrip Subaru Helps After Tornados - Jessica P

When a tornado devastated parts of Nashville on March 3, 2020, leaders at the Darrell Waltrip Subaru knew they wanted to do something big to help with the recovery effort. The company donated $120,000 —its largest ever one-time gift — to Hands On Nashville to support its mission to meet community needs through volunteerism.“ We have been following along with Hands On Nashville’s efforts for years,” says John Gallagher, Vice President and Executive General Manager of Darrell Waltrip Automotive Group. “And knowing that recovery from the devastating tornados would take months — if not years —we knew it would require lots of volunteer hours. Hands On Nashville seemed like the perfect fit for our donation.” The donation directly supports ongoing tornado-relief efforts, including paying for supplies and staff salaries spent on disaster-recovery activities. “The support from the Darrell Waltrip Automotive Group is a game-changer for our tornado-relief efforts,” says HON President and CEO Lori Shinton. “Those funds are going directly to recruit and manage volunteers who are doing the important work of helping people put their lives back together after a major disaster.” For more than 25 years, Darrell Waltrip Automotive Group has had an active role supporting Middle Tennessee charities. From being the first corporation to enroll in Waves Office Recycling Program, to assisting those who lost their vehicles in the 2010 flood, to now supplying personal protective equipment to Williamson Medical Center –DWAG aims to be a company that cares about helping others. Gallagher says the company focuses much of its outreach and resources into two major programs, Hometown Heroes and Darrell Waltrip Automotive’s Drive Away Hunger Challenge. Hometown Heroes is a program honoring those who have shown a commitment to serving others and making a difference in their community. Community members nominate individuals, and each month a new hero is selected by DWAG, which makes a $500 donation to the charity of that hero’s choice. “One thing we learned through our Hometown Heroes event is just how many amazing people are at work in our communities, and how they are making a difference in big ways,” Gallagher says. This spring DWAG had planned to celebrate their 100th hero, but, due toCOVID-19, plans have been tentatively postponed until May 2021.The company created Drive Away Hunger in 2013 as a fundraising event partnering with Williamson County high schools and GraceWorks. Through Drive Away Hunger, hundreds of thousands of pounds of food have been collected and donated to food pantries throughout Williamson County. The initiative has since expanded to include the Franklin Special School District and Williamson County elementary and middle schools. “We are proud of all we have done in the community, and thankful for our customers who make it all possible,” Gallagher said.

Hands on Nashville
Darrell Waltrip Subaru Helps After Tornados

Local Volunteer Honored - Jessica P

Along with raising her family and working, Jodi Rall is committed to volunteering and helping her community wherever she can. She serves on the Brentwood Historical commission, volunteers at the Brentwood YMCA, at her church Brentwood United Methodist Church, with the Children’s Miracle Network and Monroe Carell Jr. Children’s Hospital at Vanderbilt. Recently with the city of Brentwood’s 50th anniversary, Jodi helped raise enough funds for an all-inclusive playground in Brentwood. In honor of all of this and more Jodi was recently named a Darrell Waltrip Hometown Hero.

DW Subaru Supports Employee Recovering From Crash - Jessica P

Rachel, an employee of Darrell Waltrip Automotive Group for 12 years, recently had a motorcycle accident and was hit head on by a car. She suffered internal bleeding, 20 broken bones and multiple fractures in her pelvis. She has had five surgeries to repair all the damage to include receiving six units of blood and four units of platelets and titanium rods, plates, and screws in her pelvis, left leg and right arm. When we asked Rachel what she needed, her only answer was donate blood. “I received blood in the ER that saved my life and I want to make sure other people get this life saving measure.” Rachel is an active donor for the Red Cross after a good friend of hers was in an accident and had received nine units of blood. She recognized the need for her blood type and started actively donating in the summer of 2018. She was looking forward to reaching her gallon mark before her accident. During our recent blood drive for the American Red Cross we collected 53 pints of blood which will go to 159 patients in the Nashville area.

American Red Cross
DW Subaru Supports Employee Recovering From Crash

Make a Dog’s Day - Andy A

Subaru is proud to establish the first-ever National Make A Dog’s Day October 22nd. As part of Subaru Loves Pets month, we’re inviting all dog lovers to do something extra special for their furry best friends. Plus, Subaru will be focusing our efforts on helping the hardest-to-adopt shelter Dogs –those with special needs-find homes. Get ready to fall in love withThe Underdogs. #MakeADogsDay Meet Gabi! Gabi has been at the Humane Society of NWGA (Northwest Georgia) for seven years. If you asked the volunteers to pick their favorite animal at the shelter, Gabi would win hands down. She does not do well with dogs or cats so must be the only animal in an adult only family. She loves people and will bond very quickly to you. Gabi would make someone a great companion. She is waiting patiently for her forever home. If you have room in your heart and your home for this sweet girl then please fill out an adoption application, highlight and right click this link: #MakeADogsDay #SubaruLovesPets #TheUnderdogs

Humane Society of NWGA (Northwest Georgia)
Make a Dog’s Day

The Vehicle That Saved My Life - Leah G

Hello, My name is Leah Grams Johnson and I am an independent artist in Nashville, TN. I want to share my story with you. In the spring of 2017, I purchased my first Subaru. It was an ivory white 2014 Outback, and my personal “tour bus” as a one-woman-show. I remember the sense of pride I felt the first time I drove it, past old farm houses and rolling Tennessee fields. The vehicle was used but brand new to me, and I lovingly named it “Pearl.” Three weeks later, I embarked on a summer-long tour, from Nashville to Northern California. I was chosen as a finalist in the Telluride Bluegrass Festival’s songwriting competition, where I performed on the main stage and camped with hundreds of other music lovers in the Town Park. On June 18, 2017, I packed up Pearl to continue my solo journey, the beautiful mountain town of Telluride in my rear-view mirror. Highway 145 in Southwest Colorado is a magnificent mountain road— winding between cliffs and rivers. I was fatigued from the past week and hoping for a place to pull over and rest, but there was none. My eyes fluttered closed for several seconds. The next thing I can recall was losing control of my vehicle, and my beautiful Pearl rolled three times. The feeling of spinning through the air was surreal, and I remember thinking the words, “no, no, no,” and, “when am I going to stop moving?” Then the powerful impact of the car hitting the vertical rock cliff on the side of the road, and the movement stopped. Suspended upside down, I unbuckled my seat-belt and crawled out from under my unrecognizable car (see attached photo). Several strangers were running towards me and wrapped their arms around me, crying and amazed that I was still alive. The pure kindness for me in that moment was something I will never forget. I pulled my guitars from the shattered glass throughout the backseat and sat down in the grass across the road, staring in shock at the wreckage, unable to speak. I remember watching soft white tufts drift from the cottonwood trees while thinking how quickly everything can change. That night I stood in the shower and washed broken glass from my hair, with only a scratch across my chest where the seatbelt held me in place. After the accident, I still had miles to cover and songs to sing. Friends and family made great strides to get me from Colorado to the West coast, and with help from my father, I was able to find a used 2013 Outback in my hometown in Northern California. There was absolutely no hesitation in my purchase of a second Subaru— the car that saved my life. This one is green and her name is “Sage”.The first time I got back on the road, my body remembered the intensity and trauma of the crash. However, the feeling of security my vehicle provides has helped me heal— transforming my trauma into gratitude, wonderment, and hunger for the wild unknown territory of my own journey. As a songwriter, music is how I capture the experiences in my life. How I express my innermost emotions and perception of the world around me. With this letter I have also attached a link to one of my original songs, and I feel it could be of value to your company. Though I wrote and recorded this song before the wreck occurred, it has taken on a new meaning. The song is about the joy I feel once again, driving through rolling countryside, big-city interstate highways, breathtaking mountain roads, and steep red canyons. The “You” in this song could very well be my Subaru. Your vehicle saved my life, and I want you to know how grateful I am. From the deepest place in my heart, thank you. Humbly yours, Leah

The Vehicle That Saved My Life

Hometown Hero - Luke Jenkins - Luke J

What started in Kindergarten as a desire to win a class pizza party has turned into a true passion for high school freshman Luke Jenkins. Over the past nine years Luke has collected over $3,800, 75% in pennies, for the Leukemia and Lymphoma Society as a part of their Pennies for Patients program."Our next door neighbors, the Riveras, lost their teenage daughter, Dariana, to cancer when Luke was in the 3rd grade," shared Luke's mother Michelle Jenkins. "I think that's when it started getting closer to our hearts as we learned along his path many stories about Leukemia and Lymphoma. Even the GREAT Tom Landry for whom Luke's sister was named after died of Leukemia. Although it is the largest childhood disease of all the cancers, we have learned of many adult stories, too. We have made countless trips to the CoinStar Machines inside the local Kroger during the fundraisers. All donations go straight to the Leukemia and Lymphoma Society at NO charge!"